Marketing Strategy For Oslo-based Non-Profit


An Oslo-based non-profit that helped expats thrive in new countries was struggling to effectively connect with its target audience and promote its podcast, events, and one-on-one offerings.


I collaborated with the organization’s leadership team on a full-day workshop to define its ideal customer profiles and unique value proposition.

Using the insights gathered during the workshop, I developed messaging that effectively communicated the non-profit’s USP and worked with the team to build a comprehensive marketing plan to increase community engagement.


Thanks to our collaborative efforts, the non-profit was nominated for Jenteprisen 2020 PLAN International Norge, highlighting the success of our project. With a deep belief in the organization’s purpose, I helped the non-profit connect with its target audience, promote its offerings, and achieve greater visibility.

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