Aker Solution: EMPOWR


To raise awareness about Aker Solutions’ digital initiatives and enhance its brand voice immediately after a big merger process to fuel its ongoing recruitment campaign.


Digital Marketing Consultant

Skills demonstrated:

  • Project management
  • Strategic planning
  • Content creation and distribution
  • Stakeholder management
  • Social media marketing
  • Performance analysis

Key Achievements:

  • Successfully managed the planning and execution of the EMPOWR digitalization campaign for Aker Solutions.
  • Conducted in-depth research and analysis to understand the company’s mission and vision toward its digital and sustainable goals.
  • Created a unified messaging for the brand that represented the expertise and offerings of the new entity during the merger process.
  • Developed a comprehensive campaign scope, messaging, and promotion plan that resulted in significant engagement and impressions on social media channels.
  • Collaborated with various stakeholders to create engaging and informative content in different formats that helped highlight the company’s commitment to digital innovations.
  • Leveraged social media marketing and the company’s internal communication channels to distribute the content and reach a wider audience.
  • Conducted performance analysis to measure the campaign’s success and made data-driven recommendations for future improvements.

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